The Best WordPress Plugins to Capture Leads on Your Website

best lead generation wordpress plugins

4 minute readEmail continues to outperform almost every existing marketing vertical. (According to McKinsey, “email is 40 times more effective at acquiring new customers than Facebook or Twitter.”) Luckily, getting started with building your list isn’t a difficult process. WordPress makes it easy and has dozens of plugins you can choose from. Building an engaged email list…

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How to Create an Irresistible Lead Magnet

how to create an irresistible lead magnet

5 minute readSo you’ve written a couple of stellar posts and have seen some traffic come in. But what’s the point of all that traffic if it’s not being converted into customers? That’s where your email list comes in. According to Gigaom Research, “marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion,…

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