Should You Outsource Your Marketing or Hire a Team? Here’s How to Decide

Should You Outsource Your Marketing or Hire a Team? Here's How to Decide

You’ve hit a wall. You no longer have the time to handle all of your small business’s marketing tasks yourself. Sure, you could work 24 hours per day. But that leaves you no time to actually work on your business. You’re just working in it. Whether it’s a time constraint or lack of skills, you…

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7 Onboarding Sequence Ideas To Wow New Clients

When you bring new clients into your business, does the initial process make them say WOW? Does it make them immediate fans of your company? Or does it bore them? Or worse, leave them confused? When a new client first joins your business, you have one chance to make a killer first impression. After this…

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How to Follow Up With Attendees (And No-Shows) After Your Seminar

How to Follow Up With Attendees (And No-Shows) After Your Seminar

Congrats, you pulled off a seminar event! Seminars take a lot of strategic planning and execution, so you’ve already accomplished something big. But now that your event is over, it’s time to follow up. Regardless of who attended and who didn’t. Who bought something and who didn’t. You can use this time to deepen the…

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How to Increase Seminar Attendance With A Follow-Up Sequence

how to increase seminar attendance

You’ve spent all kinds of money and time promoting and trying to fill your next seminar event. You’ve done so much work already, that it feels like you should be done, right? But even though you’ve had a lot of people sign up for the event, how do you know they’re actually going to come?…

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How to Make a Powerful First Impression With Your Digital Products

using 3d covers digital products

If you’re selling digital products, then you need to make them pop. And what’s the best way to make that happen? With 3D covers. Now, 3D covers aren’t only used to grab your visitors’ attention, but they can also make the product seem more valuable. We still like to receive tangible things for our hard-earned…

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How to Install the Facebook Pixel on Your Website

how to install facebook pixel

The Facebook Pixel is one of the most important aspects of their platform. This little pixel lets you run dynamic ads, track and optimize your conversions, and even do ad targeting. Facebook’s advertising platform is powerful, but all this power can bring confusion. Luckily, things just got a little easier. Below you’ll learn why you…

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7 Effective Steps to Fill Your Next Live Seminar

fill your live seminar

Seminars are an incredible tool in your lead generation toolkit. They offer your viewers tremendous value and tend to have higher conversion rates compared to other forms of online lead generation. But there’s no point in holding a seminar if there’s no one in the audience. Still, trying to figure out how to send traffic…

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How Can I Use Zapier for My Business? 11 Helpful Integrations

You’re probably looking for ways to automate your business more easily. When you automate certain repeatable tasks, you free up your time to focus on more valuable tasks. It’s a no-brainer. Zapier can help you save time, easily accomplish projects, and stay ahead of the competition. What Is Zapier? Zapier is a tool that connects…

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Why You Shouldn’t Set Up Your Own Email Campaigns

set_up_email_campaigns

Email marketing is an important part of doing business, online or off. However, doing email marketing properly takes a lot more work than simply firing off an email from your Gmail inbox. Even though setting up email campaigns requires some know-how, it’s not near as difficult as, say, learning to program or building your own…

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3 Must-Have Marketing Automation Software Features

marketing automation software features

So, you’ve already wet your feet in the marketing automation world. You’ve probably used a tool like Mailchimp to systematize lead collection and email marketing. But now, you’re hungry for more. You want to take your marketing automation to the next level. Before you choose a marketing automation software provider, you’ll need to take note…

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