Promoting Your Content – The Six Techniques You Can Use to Get More Viewers

Promoting Your Content - The Six Techniques You Can Use to Get More Viewers

You’ve invested a lot of time and effort into creating a great piece of content. Now, it’s time to learn how to get that content in front of as many people as possible. Great content gets amazing results. According to a Content Marketing Institute survey, 72% of marketers say that great content leads to higher…

Continue Reading →

Six Content Mistakes You’re Making on Your Landing Page (That You Need to Stop Right Now)

The content on your landing page needs to make it easy for prospects to enter your funnel. A well-designed landing page draws people in and encourages them to give you their information. You likely have several ad campaigns running and sending prospects to landing pages. You already know the process at play here. The prospect…

Continue Reading →

The Six Steps to Effective Email Marketing Automation

An automated email campaign can give you amazing results that will help you grow your business. But you can’t just set it and forget it. When you first started your business, your email marketing probably wasn’t that tough. You likely had a fairly small list, which was easy to keep track of. You may have…

Continue Reading →

Formatting Your Content – Seven Blunders that Stop People from Reading

As business owners and content creators, we tend to focus predominantly on our content’s substance. But even the greatest piece in the world will get ignored if it looks terrible. You spent an eternity crafting an amazing piece of content. Hours went into researching all the stats and honing your message. You redrafted the piece…

Continue Reading →

The Eight Types of Content that Lead to Conversions

Focusing on the wrong types of content leads to massive waste. You need to make smarter choices to gain as many conversions as possible. Effective content marketing generates three times as many leads as traditional marketing. Better yet, it costs 62% less! BUT, you need to note the use of the word “effective” in that…

Continue Reading →

Building Your Content Marketing Plan – 8 Steps to Prepare Your Business

A strong content marketing plan can make a huge difference to your company’s fortunes. Learn what you need to do to get more leads and sales – for less money.   Many business owners rely on paid search to generate leads. There are several reasons for this, one of the most obvious being that it’s…

Continue Reading →

How to Build an Offer Into an Email: The Step by Step Guide

  Your emails are only as effective as the offer you make in them. This article examines how to structure your offer so you get more people clicking through.   Every single email you send out has a purpose. It doesn’t matter if it’s part of a nurture sequence or a full-on pitch. You’re looking…

Continue Reading →

Seven Ways you Can Use Your Content to Get More Leads

Your content is one of the most powerful marketing tools that you have at your disposal. Here are seven ideas for leveraging it so that you get more leads. Just how effective is content marketing when compared to other forms of digital marketing? An eBook created by content marketing company Kapost digs into the details.…

Continue Reading →

What Does Your Audience Want? Five Tips for Figuring Out What to Write About

What Does Your Audience Want

Content marketing can expand your audience and offer a remarkable ROI. However, you’ve got to know who you’re writing for to maximise those benefits. According to the Content Marketing Institute (CMI), 86% of B2C marketers say content marketing is an important strategy. The same organisation says that 91% of B2B marketers use it. Why? The…

Continue Reading →

These are the Six Types of Content that Should be on Every Website

Six Types of Content Blog Feature

Relying on a single content type could lead to you missing out on opportunities. Variety is the spice of marketing, which is why you need to use all of these types of content on your website.   You probably already have a content marketing strategy. It makes sense to. When compared to traditional forms of…

Continue Reading →

Page 1 of 3