Designing an Infographic – The 11 Silly Mistakes You Have to Avoid
The shareable nature of infographics makes them a great addition to your content marketing strategy. You just have to make sure you avoid these key mistakes. Have you considered using infographics to expand the reach of your content? You should! Infographics are among the most shareable content types out there. Image-based and with minimal text,…
7 Must-Have Graphics for Your Coaching Site
Have you ever visited a website that was just a wall of text? It’s overwhelming. There’s just too much information, you’re not quite sure where to look, where to start reading, or if you even want to read what is on the page. Chances are, you left before even figuring out what the website was all about.…
The 2018 Social Media Image Size Guide: Dimensions and Requirements
Using high-quality images across social media is important for developing a strong online presence. Not only can images attract more attention, but they can also improve your branding to make your posts more recognizable to your audience. However, social platforms seem to change their image sizes all the time. As different platforms change their layouts, structures, or…
How to Boost Your Slide Deck Quality With Professional Design
One of the biggest struggles of running a business is completing all the tasks you need to do but you don’t want to do. These small projects may not be difficult, but they sure are time-consuming. One of the most time-consuming – yet necessary – projects is slide deck design. Whenever you’re giving a presentation or displaying content in…
How to Use Visual Aids to Enhance Your Coaching Program
Regardless of who your target audience is, visuals can make it much easier to keep their attention. Including images or videos in your blog posts can boost engagement and convert more leads into customers. However, visuals are useful for more than just blogging. Including images and videos in your coaching program can also make it easier to…
Is Your CTA Button Color Hurting Conversions?
When you chose the colors for your website or product packaging, did you stop and consider what those colors actually mean? No? You’re not alone. Most of us don’t think about it very often, but colors evoke unique feelings. From the walls of your office to the colors in your company’s branding, particular colors are used to…
8 Opt-In Form Design Best Practices for User Friendliness and Conversions
Design is often perceived as how something looks, but more often than not, it’s also how something works. We’ve all visited a site and been greeted by an opt-in form asking us to sign up for a newsletter or download a free resource. More than likely, we’ve also experienced a form that was confusing and…
How to Make a Powerful First Impression With Your Digital Products
If you’re selling digital products, then you need to make them pop. And what’s the best way to make that happen? With 3D covers. Now, 3D covers aren’t only used to grab your visitors’ attention, but they can also make the product seem more valuable. We still like to receive tangible things for our hard-earned…
6 Simple Tips for Creating Facebook Ad Images Like A Pro
Facebook has over a billion active users. Chances are your ideal customers are using the platform at this very moment. So how do you reach them in a scalable way that actually impacts your business? With Facebook Ads, of course! However, connecting with potential customers via ads is easier said than done, especially if you’re…
How to Explain What You Want As a Non-Designer
As a small business owner, you’ve no doubt run into the challenge of working with designers and other creatives. It can be hard to communicate with them, as the jargon leads to a disconnect. The last thing you want when working with a designer is to end up with something that doesn’t achieve its goal.…
