How Can I Use Zapier for My Business? 11 Helpful Integrations

You’re probably looking for ways to automate your business more easily.

When you automate certain repeatable tasks, you free up your time to focus on more valuable tasks. It’s a no-brainer. Zapier can help you save time, easily accomplish projects, and stay ahead of the competition.

What Is Zapier?

Zapier is a tool that connects with hundreds of existing apps and automates your workflow between those apps, based upon certain triggers.

With Zapier you can create a connection between two different apps and push data from one app to another. For example, if a customer places an order with PayPal, it can trigger a command in ActiveCampaign that says, “Add contact details to list.”

The options truly are infinite, and you can easily automate the more tedious aspects of your business.

Will Zapier Work for Me?

Zapier helps to bring the old adage “work smarter, not harder” to life.

Now, Zapier won’t be a perfect fit for every business, especially if most of your business takes place offline.

But if your business relies on online transactions, online lead management, and more, then Zapier can help you. Basically, if your business requires any set process of online tasks, then this integration can be of assistance.

Zapier can do any of the following for you:

  • Automate general admin work
  • Create simple development integrations
  • Easy social media posting and curating
  • Track who’s talking about your business
  • Manage social media responses
  • And much more


The Most Helpful Zapier Integrations

There are hundreds, maybe even thousands, of Zapier integrations you can use to improve your marketing efforts and daily business operations.

Below we offer 11 helpful Zapier integrations that’ll make your business life much easier.

1. Go to Webinar and Infusionsoft


When you have a user sign up for a webinar, you don’t have to use the canned Go To Webinar response anymore. Once a user signs up for your webinar, their information can be automatically added (or updated) in Infusionsoft and you can trigger an email to be sent to the new contact.

2. WordPress and Buffer


If your site runs on WordPress and you utilize Buffer for social media management, then you’ll soon realize these are a match made in heaven. With Zapier you can link the two together, so every time you publish a post on WordPress it’ll automatically be added to your social media queue.

3. PayPal and Slack


Sometimes a little celebration can be good for your team. If you use PayPal to process payments and Slack to keep your team in the loop, then you can link the two together.

That way, whenever a customer purchases a product, you can keep the necessary team members in the loop.

4. Stripe and Xero

stripe and xero integration

If you utilize Stripe to process payments, you’ll likely want to communicate with your customers afterwards. This integration takes the frustration out of the invoicing process.

Whenever a charge in Stripe occurs, an invoice is automatically created in Xero, putting your accounting on autopilot.

5. ActiveCampaign and Calendly


Once a client schedules a meeting or consultation with you, wouldn’t it be nice if there was a way to immediately update your contact information? Well, now you can. With this integration you can easily send a new Calendly invite over to ActiveCampaign without any additional work.

6. Twitter and Google Docs


It can be difficult to keep track of all your brand mentions across the social media landscape. Whenever your company is mentioned, that is your chance to further the relationship.

If you want all these mentions in one place, then you can integrate your Twitter mentions with a Google Docs form that includes the people who mentioned you or shared your content.

7. YouTube and Facebook


Do you have a video marketing strategy that involves posting regular YouTube content? Or maybe you have a Facebook page that curates content in your niche?

Regardless of what strategy you’re using, it’s always nice to take a step or two out of your workflow. With this integration you can link a YouTube channel to your Facebook page. That way, whenever a video is posted to a specific channel, it’ll automatically post to your Facebook page as well.

8. Feedly and Evernote


Feedly can be a great curation tool to get inspiration for new content ideas. But switching over to Feedly can be a time sink. If you use Evernote to manage content, or plan out tasks, then consider linking the two together.

That way, whenever you like an article on Feedly, it’ll automatically send it over to Evernote.

9. Gmail and Trello


Remembering to take a specific action after you’ve finished an email can be difficult. But with this integration you can automatically create a Trello card by labelling an email in your Gmail inbox.

Then you can simply comb through Trello later and finish up any remaining tasks.

10. Reddit and Slack


The design of Reddit makes it notoriously difficult to track mentions. But by integrating Reddit mentions and Slack together you can receive a notification every time you’re mentioned or a piece of your content is shared.

This can help you better engage in the community around something you shared, and maybe make a few more fans in the process.


11. LinkedIn and RSS


Do you regularly share your blog post content to LinkedIn? This is an incredible platform to reach new readers, and even clients.

But you can link your RSS feed and your LinkedIn profile together, so whenever you publish a new post, it’ll automatically be added to your profile.

Once you’ve decided which integrations will be the most beneficial to your business, why don’t you let Automation Agency handle the rest for you? Easy and effortless automation.

About The Author

Carl Taylor

Carl Taylor is the Founder & CEO of Automation Agency. For the past 10 years Carl has been building businesses and marketing them online through the use of Sales Funnels, Email Marketing Automation, Landing Pages, and Wordpress Websites. Carl is also a #1 author and highly sought after speaker and consultant whose work has impacted thousands of businesses across various industries worldwide.