How to Install the Facebook Pixel on Your Website

how to install facebook pixel

The Facebook Pixel is one of the most important aspects of their platform. This little pixel lets you run dynamic ads, track and optimize your conversions, and even do ad targeting. Facebook’s advertising platform is powerful, but all this power can bring confusion. Luckily, things just got a little easier. Below you’ll learn why you…

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5 Easy-to-Use Tools to Create Video Content for Your Membership Site

video_content_for_membership_site

If you run a membership site, then you’re probably looking for ways to easily create stellar video content. Screencasting is becoming a very popular method of creating content. This style of video content allows you to explain things in depth, while visually showing people how to do specific things. It can be incredibly useful when…

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7 Tips for Choosing Website Images That Increase Conversions

7_tips_for_choosing_website_images_that_increase_conversions

I recently did a website critique for someone and one of the biggest things that stood out was the images they used. Instead of boosting their credibility and furthering their message, the images they used did the exact opposite. The pictures were random and poorly-chosen stock photos — they didn’t support their calls-to-action, or further…

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5 Ways to Increase Your Webinar Attendance

increase webinar attendance

Webinars are great for sharing information, establishing thought leadership, and generating new leads. Successful webinars usually have an interesting topic, helpful information, and, perhaps most importantly, a fun and entertaining presentation style. No matter how well you’ve prepared, though, you may still worry about this question: What if nobody shows up? The average webinar attendance…

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